Welcome to LoyaltyCo
and the new Nordic loyalty currency
Let’s do something great
LoyaltyCo is a new partnership between Norwegian and Strawberry. We’re connecting our two reward programmes with a single loyalty currency, so that members can get to great rewards faster than ever before. It’s the new Nordic loyalty currency, and this is just the start.
ABOUT LOYALTYCO
Join us on our journey
We’ll be launching the new loyalty currency very soon, with Norwegian and Strawberry as the founding partners.
Once we’re up and running, more partners in shopping, finance and retail will be coming on board.
We will turbocharge existing loyalty programmes, extending the loyalty currency beyond flights and hotels, and giving members best ever value across a huge range of products and services.
Together, we’ll take loyalty to the next level.
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